Eyes On You Pressed Shadow: Build a Day-to-Night Eye Look

Quick answer

Start with a light matte base, add a satin mid-tone, and finish with a shimmer highlight for day. For evening, deepen the outer corner with a darker matte and intensify the shimmer. Eyes On You Pressed Shadow's blendable, long-lasting formula makes this transition easy.

Step-by-step: build your day-to-night eye look

1. Prime and set: Apply an eyeshadow primer or a light layer of concealer to the lid and set with a translucent powder. This creates a smooth base for blending. Skipping primer can cause creasing and fading, especially with shimmer shades.
2. Apply the matte base: Using a fluffy brush, sweep a matte shade close to your skin tone from lash line to brow bone. This evens out the lid and helps subsequent layers blend. Don't overload the brush; build in thin layers to avoid fallout.
3. Add a satin mid-tone: Pat a satin shade onto the mobile lid with a flat brush, staying below the crease. Blend the edges softly with a clean brush. Use a patting motion rather than sweeping to preserve the satin finish.
4. Highlight the inner corner: Apply a small amount of shimmer to the inner corner and blend slightly onto the lid. This brightens the eye for daytime. Keep the shimmer placement precise; too much can look messy.
5. Deepen for evening: With a small crease brush, apply a darker matte shade to the outer corner and crease, blending upward and outward. Build intensity gradually. Blend in small circular motions to avoid harsh lines.
6. Intensify the shimmer: For night, add more shimmer to the center of the lid or layer it over the satin shade. You can also smudge a bit along the lower lash line. Use a damp brush for a foiled effect if you want extra impact.

Product facts

• Eyes On You Pressed Shadow: Eyes On You Pressed Shadow comes in three finishes—matte, shimmer, and satin—and a wide range of blendable shades. This variety lets you create both subtle daytime and dramatic evening looks with one product line.